Stravito was started in 2017 by a team of entrepreneurs with decades of technology and consumer goods experience. For 15 years, two of the co-founders, Anders Örbom and Andreas Lee, ran a global market research agency serving some of the world’s biggest brands. Time and time again they’d get calls from clients that had bought research from them but could not find it internally. After looking through shared drives, inboxes and even usb sticks, they’d end up reverting back to the agency to get a copy of the report.

At the same time, Thor Olof Philogène and Sarah Lee worked at one of Europe’s fastest growing startups and saw how hard it was to bring knowledge of the consumer to everyone on the team in such a rapidly changing environment: They had an infinite amount of data and insights, but just could not seem to distribute them across the organization.

That’s why they went on to build Stravito. A user-friendly system to store and share market research and insights that “just works”. That is easy and fun to use, and puts all your companies knowledge at everyone’s fingertips, no training needed.